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03/11/17

jason adams copy

As the 90’s came to an end, a band out outlaws came together and the Label Kills era began.
No one personified that time any greater than The Kid, Jason Adams.
It was anything goes, and Fuck You if you don’t like it.
Today we see a lot of skaters riding in that spirit and skate brands built upon that ethos — It’s an option and it’s beautiful.
But in 2001, it was unlicensed, unsanctioned and exactly what Skateboarding needed.

The Kid

He rode out of San Jose, California
Just another kid out on the trail
And although he was reserved and shy
With his trusty skateboard at his side
Anything in his path he would assail

Now, times were slim throughout the territory
But The Kid rode on just the same
And the wire came alive
With the legend of his ride
Townsfolk everywhere spoke his name

He never answered to the pundits
And he never set out for the fame
He followed his own radar
That’s what made The Kid a star
East and West of The Rocky Mountain Range

One day he was captured by a posse
Bounty Hunters cornered him up in those hills
They focused their lens on him
And that’s where a new era begins
One we all know as Label Kills

He rides out of San Jose, California
Just another kid out on the trail
And although he’s reserved and shy
With his trusty skateboard at his side
Anything in his path he will assail